California has made tremendous progress in reducing the high school smoking rate to a historic low of 2%. Yet 10.9% now use e-cigarettes. And right here in Los Angeles, more than one third of high school students have tried e-cigarettes.
In fact, youth e-cigarette use has skyrocketed to what the Surgeon General and FDA have called “epidemic” levels. In 2018 alone, e-cigarette use among U.S. high school students jumped by 78 percent. The main cause of the problem is Juul, a sleek, high-tech e-cigarette that looks like a USB flash drive – and is small and easy to hide, comes in sweet flavors that entice kids and delivers a powerful nicotine hit. One Juul pod delivers as much nicotine as a pack of 20 cigarettes.
But Juul isn’t the only problem. There are now over 15,500 e-cigarette flavors and 200 cigar flavors, and more keep coming. These flavored tobacco products undermine LA’s efforts to reduce youth tobacco use:
Tobacco companies also continue to aggressively market menthol-favored cigarettes to kids, African-Americans and other demographic groups as they have for decades. Youth smokers are more likely to use menthol cigarettes than any other age group. Menthol cigarettes pose a tremendous public health threat – they make it easier to start and harder to quit smoking. African Americans smoke menthol cigarettes at high rates and quit smoking at lower rates, and African-American men have high death rates from lung cancer. That’s why the NAACP and others want to restrict the sale of menthol cigarettes – because they hurt black communities especially.
Los Angeles can protect our kids by ending the sale of all flavored tobacco products, one of the most promising ways to prevent the industry from addicting our kids.
of high school tobacco users in Los Angeles County use flavored tobacco products.
of youth e-cigarette users in Los Angeles use flavored products as do 87.5% of hookah users and 87.4% of little cigar and cigarillos users.
of Los Angeles youth cigarette smokers have used menthol cigarettes in the last 30 days.
of Los Angeles high school students say it would be easy to get e-cigarettes if they wanted them.
Source: Los Angeles County Findings from the 2017-18 California Student Tobacco Survey
OP-ED: Big Tobacco helped destroy Black Americans’ health. Banning menthols could help improve it
August 3, 2020, LA Times
PRESS RELEASE: Senate Advances State Legislation to End the Sale of Flavored Tobacco
May 13, 2020
PRESS RELEASE: Statement in Response to Rancho Cordova Police Officer’s Excessive Force on 14-year-old Black Boy
April 30, 2020
PRESS RELEASE: Big Win for Kids: U.S. House Approves Bill to Reverse Youth E-Cigarette Epidemic, Prohibit Flavored Tobacco Products
February 28, 2020
PRESS RELEASE: Statement on Carson Measure to Protect Youth Health, End All Flavored Tobacco Sales
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PRESS RELEASE: Statement by Roosevelt High School Student Walter Perez on LAUSD Flavored Tobacco Resolution
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PRESS RELEASE: Students, teachers, leaders call on L.A. City Council to act on flavored tobacco in schools
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PRESS RELEASE: L.A. Families Fighting Flavored Tobacco Commends LA County Board of Supervisors for Moving to End Flavored Tobacco Sales
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PRESS RELEASE: Statement on Governor Newsom Announcement Regarding Flavored Tobacco
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Banning flavored vapes may not stop a deadly respiratory outbreak, but it can cut teen use
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Let’s ban vaping now
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Primera muerte por cigarrillo electrónico en California
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PRESS RELEASE: Statements on New Legislation to End the Sale of Flavored Tobacco in Redondo Beach
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PRESS RELEASE: Vaping Increases Among Los Angeles County Youth
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OP-ED: Let’s call this youth vaping crisis what it is: A Juuling epidemic
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OP-ED: It’s time to stop dithering and do something about the teen vaping epidemic
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FDA: ‘Influencers’ promoted vaping without suitable warnings
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US health officials move to tighten sales of e-cigarettes
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Juul Sheds Its Anti-Smoking Cred and Embraces Big Tobacco
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